No matter where you’re at in your career, networking is a crucial part of professional development. But let’s face it: traditional networking events can feel forced, transactional, and sometimes intimidating.
Enter the informational interview, a genuine, strategic way to build connections, gather insights, and position yourself for future opportunities.
Informational interviews are low-stakes, high-reward conversations with professionals in your industry or an industry you’d like to transition into. They’re not about asking for a job but about gaining knowledge, building relationships, and exploring possibilities. If approached correctly, these conversations can supercharge your career development while expanding your professional network in meaningful, unforeseen ways.
An informational interview is a typically one-on-one meeting with someone working in a field, role, or company you’re curious about. These conversations allow you to learn about
Unlike a formal job interview, there’s no pressure to sell yourself or secure a job offer. Instead, it’s a chance to listen, learn, and create a foundation for a lasting connection.
Unfiltered Insights into the Industry: Job descriptions and LinkedIn profiles only scratch the surface. Speaking with someone in the field offers first-hand insights into the day-to-day realities of a role, industry shifts, and career progression opportunities. These real-world perspectives can help you decide if a particular path aligns with your goals.
Building Authentic Relationships: People are more likely to help someone who takes an authentic, curious approach to connection. Informational interviews demonstrate your interest in learning from others rather than just seeking personal gain. Over time, these connections can lead to referrals, mentorship opportunities, or even unexpected job offers.
Expanding Your Visibility: Your name and face are more memorable than an email or LinkedIn request. An informational interview can elevate your presence in a professional’s mind, especially if you make a strong impression. If a future opportunity opens up, they might think of you first.
Learning About Hidden Opportunities: It’s estimated that up to 80% of jobs are filled through networking rather than job boards. Informational interviews give you access to the hidden job market, where roles are filled through referrals and internal recommendations.
Practicing Communication and Storytelling: These conversations are excellent practice for articulating your own career aspirations, strengths, and curiosity. Over time, informational interviews can boost your confidence in talking about your professional goals.
Identify the Right People: Start by reaching out to individuals in your network or on platforms like LinkedIn. Be sure to comb through your alumni network, too. Look for professionals whose roles, industries, or companies align with your interests.
Craft a Thoughtful Request: Keep your message short, respectful, and specific. Mention why you’re reaching out and what you hope to learn.
Do Your Homework: Research the person’s background and come prepared with tailored questions. This demonstrates your respect for their time and ensures the conversation is productive.
Ask Meaningful Questions: Focus on questions that encourage storytelling and insights, such as
Show Gratitude and Follow Up: After the conversation, send a thank-you note. Highlight one or two takeaways from the discussion and express your appreciation for their time.
The beauty of informational interviews is that their benefits extend far beyond the conversation. They lay the groundwork for a ripple effect—one connection leads to another, one insight sparks a breakthrough idea, and one conversation unlocks a career-changing opportunity.
In the end, informational interviews aren’t just about expanding your network—they’re about deepening it. By taking a genuine, curious approach to learning from others, you’ll position yourself as a proactive and engaged professional who values connection and growth.
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